We were asked to shoot a range of stills for Avis Budget Group to create an updated image library for them which documented the entire customer journey. The images had to be globally accessible and relevant so that they could be used in any market and any medium. Creating a bespoke team, we shot out in Cape Town, South Africa over 3 days, delivering 38 final images.
Having shot a set of stills in the UK with our in-house team with agency Collective and Avis, we were then asked to capture a new stills bank for an online platform as part of the Avis and Budget group partnership. Working with our trusted local team, we sent In-House Producer Becky Griffiths and Rostered Photographer Dan Ross to capture over 40 stills during a 5-day shoot.
The stills needed to communicate how easy and enjoyable the customer journey is. The photographs were to be used globally by the Avis and Budget teams and we captured a number of stills where branding could be interchangeable between both brands. Rostered Photographer Dan Ross was brought on to capture the candid and authentic stills featuring our talent, whilst maximising the light afforded by shooting in South Africa.
“They were thorough and attentive in the planning, and worked effortlessly from the very first production meeting. Collective would recommend Tinderflint to any company who wish to receive high quality photography and a team who are super responsive to your needs”