Everypaw Pet Insurance

Everypaw Pet Insurance

We were asked by Cardif Pinnacle to create a portfolio of images to populate the website of their client Everypaw.

  • Photographer
    Jeremy Wright
  • Digi
    Maya Forcione
  • Producer
    Jamie Lee-Carr
  • Art Director
    Rob Pitman
  • Production Assistant
    Saffron Foronda

We had a fantastic day shooting with Hugo, Kinney & Schiele (cats), Barlie, Margot & Daisie (dogs), Elodie, Hamilton & Poesy (rabbits) to populate the website and still catalogue of Everypaw pet insurance.

Historically Everypaw had utilised stock photography to good effect but wanted to transition towards a more controllable and own-able visual style. As well as getting across a heightened sense of the animals’ characters Everypaw wanted to explore combined shots with different animals.



With multiple setups to achieve in a single day we had to work quickly, mostly with natural light to get our shots. Having so many different animals in a single location house posed a significant safety risk which meant a thorough and fastidious risk assessment and shooting schedule had to be in place.

Throughout our shoot day we managed to get options on every setup, ultimately delivering 25 final images to the client.