Hotels.com wanted to create a bespoke hotel room that captured both ends of the design spectrum, the established minimalism and the emergent maximalism, in one space.
Hotels.com wanted to create the worlds’ first Minimalist AND Maximalist hotel room. Challenging film costume designer Johnny Wujek, best known for working with Katy Perry, and chic Instagram influencer Kaitlyn Ham, to create the world’s first half and half hotel room.
For a limited time customers had the opportunity to book a night’s stay in this amazing new room, great for people who love the best of both worlds. We worked with the team at Hotels.com and agency One Green Bean to create a promotional content suite, used across Hotels.coms’ social channels to promote the activity.