Dolly Pawton was sent on a mission to look for the next fabulous canine critic to review a number of Best for Pets hotels.
We worked with Hotels.com and agency One Green Bean to create a suite of content to promote their activation tasked with finding the perfect canine critic to review a number of Best for Pets hotels. So we brought in the most stylish and sassy pooch we could find, Miss Dolly Pawton. Known on Instagram for her trendy outfits and “Kween” attitude, we knew that she would be perfect for job.
Filmed in a single shoot day at the super stylish Curtain Hotel in Shoreditch we captured Dolly testing out all of the luxuries that a Pet friendly hotel has to offer. The final films were shared across Hotels.com social platforms with both a hero master film and social cutdowns created to tease interest in the activation.