Shawbrook
Specialist bank Shawbrook needed a short and informative animation to explain their new industry leading online mortgage switch portal.
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Project Name
My Shawbrook Portal -
Client
Shawbrook -
Animator
Misfit -
Producer
Bronagh McKenna
Working with the team at Shawbrook we were tasked with creating a short explainer animation that had to be equally as engaging and visually slick as it was informative and digestible. Working with our rostered animator Misfit we created a visual and animation style for Shawbrook that we felt best utilised the brand styling and tone of voice.
This was aligned with a script created with the Shawbrook creative team to ensure all of the key messaging was translated without compromising the aesthetic of the animation. The film was used on the Shawbrook website as the new portal was announced and has been a huge success.
