St John Ambulance

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St John Ambulance

St John Ambulance required a series of films for their Everyday Heroes Award ceremony, profiling people who had experienced how First Aid can be the difference between a life saved and a life lost.

  • Project Name
    Everyday Heroes
  • Client
    St Johns
  • Director
    Becky Griffiths
  • DOP
    Jeremy Wright

The films told the stories of the individual winners, showing how First Aid had been the difference between a life lost and a life saved. We worked with the team at St John Ambulance to develop a format that was emotive and hard-hitting whilst stylistically different to other profile films.

The films were shot on location around the UK and involved a great deal of sensitivity and careful planning. The films were a huge success on the evening and online and have helped to secure further support for an amazing cause.

“Tinderflint have produced inspiring content for us over a number of years. We’ve used their videos as part of our Everyday Heroes awards ceremony and their films frequently move people to tears.”

  • Emma Sheppard
    Head of Brand and Communications